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Techaisle Blog

Insightful research, flexible data, and deep analysis by a global SMB IT Market Research and Industry Analyst organization dedicated to tracking the Future of SMBs and Channels.
Anurag Agrawal

Techaisle global research shows small businesses aligning attention to Cybersecurity

Techaisle’s worldwide survey of N=5505 SMBs covering 1-999 employee size segment reveals that 34% of small businesses (1-99 employees size segment) experienced one or more cyberattacks in the last one year. The percent jumps to over 50% when mobility security attacks and internal malicious thefts are included. Technology is to businesses in the 21st century what roads and assembly lines were in the 20th: the platform on which all processes are based, on which all business is conducted. But with the limitless potential of IT/business infrastructure comes a vast and growing set of threats. Small businesses cannot simply rely on regulators or the ‘rules of the road’ (from telcos or hyperscale cloud providers) for protection – they need to take action to safeguard their customers, their staff, their devices and their confidential corporate information.

Large enterprises have the means to hire SWAT teams of infosec professionals. But what can and should smaller businesses do, to grasp the potential of technology without opening themselves up to cyber threats? Survey data shows that only 3% of small businesses have full-time internal dedicated IT security staff. Let that data point sink in. Regardless of the relatively tiny presence of security staff, as compared to 87% within midmarket firms and 100% in enterprise segment, 55% of small businesses are currently handling their security needs internally and if the projected plans are followed-through then it will increase by another 25%. However, small businesses are not naïve. 61% are also outsourcing either all or some of their security needs to MSPs and other channel partners and plan to increase their outsourcing commitment by 41%. For 37% of small businesses, insufficient IT budget is a major constraint towards seeking outside expert advice, deployment and security management. Although 55% of small businesses are confident about recovering from a cybersecurity incident, 32% are quick to admit that they need external services to define an overall security strategy, help select right-fit security technology/products and assist in determining the risks faced by the organization.

The next question is - what worries small business executives?

Anurag Agrawal

COVID-19 Impact on SMB Tech Investments

Precision is impossible but agility and resilience are realizable. In every crisis, there is opportunity. If history is any indication then the SMBs are well-placed to narrow the banks of uncertainty. With integrative thinking SMBs will be adept at maneuvering around the edges of flames that have been fanned by COVID-19. 

Over 12 years of Techaisle tracking data paints a fascinating picture in which SMB business goals established by unexpected challenges drove new IT priorities. Klaus Schwab, Founder, World Economic Forum observed that, "In the new world, it is not the big fish which eat the small fish, it's the fast fish which eat the slow fish." SMBs are the fast fish as compared to enterprise segment.

After every downturn, SMB IT spend has rebounded higher and faster than overall (consumer + SMB + enterprise + government + education) IT spends. Techaisle had published its forecast scenarios here.

But the questions remain. Is today the same as the past? Will the future be different? We know that to be uncertain is to be uncomfortable, but to be certain is to be ridiculous. There are already many discussions and surveys conducted by various firms on today’s devastating impact on SMBs. At Techaisle we agree that SMBs are currently desperately operating between the raindrops but our objective is to square the circle, to simplify the path forward for IT vendors and channel partners and see past the blind corner.

To understand the impact of COVID-19 on future of IT we conducted a survey of N=2427 SMBs in several countries. Regardless of the uncertainty, over 50% of SMB business leaders in Asia/Pacific and some countries in Europe are optimistic and are confident about a V-shaped recovery as compared to US and UK SMBs who believe in more of a U-shaped recovery.

Download free Techaisle Take document to understand:

  • Why agility and adaptability will accelerate recovery for SMBs Worldwide? Global SMB IT spend vs Overall IT spend vs GDP growth rates
  • Why SMB technology and business alignment will result in resiliency, agility and adaptability?
  • What will be post COVID-19 impact on business and IT operations? Uncertainty and status quo.
  • What will be the impact on tech investments? Increase, decrease, delay, no change
  • Will digital transformation be the agility enabler for SMBs?
  • What is the current non-technology related work-from-home challenge for SMBs?

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Anurag Agrawal

COVID-19 Impact on Global SMB and Midmarket IT Spend

The Covid-19 threat to the global economy and to the IT industry is potentially as bad as, or worse than, the health impact. A global workforce that cannot collaborate effectively cannot deliver products that rely on timely supply of components from far-flung suppliers, and cannot create and implement complex solutions. The necessary isolation used to contain Covid-19 has a devastating effect on economic activity. Manufacturing does not work when people don’t. Chinese exports fell by 17.2% in January/February of this year. The impact on solutions is harder to quantify, but may well be even greater. However, with the slowing number of new cases in China, 80% of manufacturing plants have restarted with about 60% capacity which may restore supply-chain balance by addressing supply-side constraints. The freight (including trucking) and air-cargo routes between China and Asia is returning to normal but China-Europe and China-US routes may be impacted until the middle-to-end of Q2. 

Globally SMBs IT spend in 2019 was $662B with a projected spend of US$700B in 2020, a growth rate of 5.6%. It is natural, in the current economic situation to pare down these spends and slice expectations (perhaps deeply) based on beginning-of-the-year projections. As compared to the original SMB IT spend growth rate, the projected growth rates may drop from a low of 29% to a high of 84% depending upon Techaisle’s optimistic to gloomy scenarios, resulting in revised growth rate ranges from 4.0% to 0.9%. 

SMBs are a good indicator to measure the pulse of economy in any country as they constitute over 90 percent of global businesses. They are intricately linked to large businesses, government departments and educational institutions as both suppliers and customers. A large percentage of consumers rely on SMBs for products and services that they consume within their households. Technology plays an important part in daily operations of SMBs across all departmental functions including sales, marketing, operations, finance and customer support. SMBs form the essential thread of the economic fabric of any country and to a great extent their fortunes and investment capabilities are dependent on the economic situations and policies of the countries where they operate. In a downturn and uncertainty the investment capacity of SMBs is deeply affected. Techaisle conducted a global survey of SMBs to assess their investment intent which combined with Techaisle global SMB IT spend data presents four scenarios - Ideal, Optimistic, Pessimistic, Gloomy. 

Download to read full analysis and projected small business and midmarket IT spend growth rate scenarios.

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Anurag Agrawal

HPE ProLiant MicroServer Gen 10 Plus focuses on SMB Digital Transformation

On 11th March 2020, HPE announced its latest Small Business Solutions, leading with its next-generation HPE ProLiant MicroServer Gen10 Plus featuring remote management and security capabilities, with a choice of Intel® Pentium or Intel Xeon E processors. Solutions tailored for small businesses includes Office in a Box, Scalable File and Backup as well as Edge to Cloud for simplified access to cloud services.

Tough economic times bring investment decisions into sharp focus. The result is typically lower investment levels. It also sharpens medium- and longer-term priorities. That leads to smart investments. But also, investments made at this time become longer term drivers of investment for adjacent areas. Techaisle believes that the recent economic implosion acts as a catalyst for such action and change among SMBs. In a digital economy, SMBs are able to expand reach and engagement with customers and prospects, while also locating and integrating with suppliers to improve scale-out options. 79% of SMBs are on the road to digital transformation. The roadmap to successful digital transformation begins with the creation of a sound physical infrastructure - the ‘building blocks’ or ‘foundations’ of business infrastructure. Core infrastructure devices need to be kept in sync with the requirements of digital transformation initiatives; servers, storage, networking and security need to advance with the needs of the organization. The most advanced and transformative SMB firms are looking to improve IT sustainability – their ability to effectively manage IT delivery into the future – customer intimacy, operational excellence and IT’s speed and agility. And they are seeing better business outcomes than those which are not fully committed to the core physical infrastructure modernization.

HPE solutions lay the foundation for effective, agile and secure modernization.

First Impression

HPE ProLiant MicroServer Gen 10 Plus and companion offerings should be no-brainer for small businesses and channel partners. Techaisle data shows that 83% of SMBs consider technology contributing to business success but they also find technology to be kinetic, complex and risky. Regardless, 31% of small businesses want to modernize IT infrastructure and HPE offerings help in overcoming cost of implementation (34%) and security concern (32%) inhibitors of embarking on IT modernization initiative. Techaisle data also shows that a growing percent pf SMBs are using both on-prem and cloud servers, but hybrid is where they are headed. Workloads from public clouds are transitioning to hybrid clouds with 70% of small businesses are either implementing or planning to use basic hybrid cloud with workloads assigned to different cloud/on-prem environments. Techaisle segmentation data reveals that there is a higher demand for on-prem solutions within SMBs that are intermediate and mature cloud adopters as well as those who are in the basic and advanced IT maturity segments. HPE ProLiant MicroServer Gen10 Plus and Office in a box can also be easily adopted and deployed by the Pre-IT maturity segments and passive cloud followers.

HPE ProLiant MicroServer Gen10 Plus

About the size of a typical hardcover book (4.6-inch x 9.65-inch x 9.65-inch) and as quiet as a library (36db) the server packs enough power and storage for a small business prompting HPE to call it “small and Mighty”. The form factor size is volumetrically 3X less than that of Dell PowerEdge R240. As-a-service server pricing starts from at less than US$20 per month. The list price varies from US$$709 to US$899, for Entry to Performance level configurations.

Three key features of HPE ProLiant MicroServer Gen 10 Plus worth calling out are:

  1. HPE-exclusive silicon root of trust that provides 360-degree protection, detection and recovery from malicious cyberattacks. Techaisle SMB security adoption survey data shows that for 53% of SMBs cyberattack security is either the most critical or among the top three critical issues facing their organizations but 78% are not confident that they can recover from a cybersecurity incident. With HPE silicon root of trust they may have one less issue to worry about.
  2. HPE ILO 5 that delivers server health and operations insights with secure remote monitoring and management. With an average of 3.8 IT staff within upper-small businesses, SMBs need help in remote monitoring of IT infrastructure. Manageability is an important solution selection criterion for SMBs which typically have relatively small IT workforce but expansive IT/digital transformation goals. In this environment, it is essential that solutions work seamlessly and without a great deal of hands-on management.
  3. HPE InfoSight for Server that predicts and prevents IT disruptions before business operations are impacted. In the context of growth, cloud is seen as a means of facilitating expanded reach. And SMB cloud adopters are looking for capabilities that contribute to growth: 79% report that cloud enables them to be more agile in their business operations. Cloud built on a strong core technology is not only an essential IT infrastructure but it is also an imperative business infrastructure.

Pre-configured small business solutions on HPE ProLiant MicroServer Gen10 Plus

Office in a box: is a pre-configured solution that includes HPE ProLiant MicroSever Gen10 Plus with built-in security, Aruba Instant On (wireless access point), and HPE RDX removable disk system which can be scaled when required. It is ideal for very small businesses, small offices, small workgroups for up to 10 users. Office in a box also comes with Windows ROK (Reseller Option Kit) and storage controller. Pricing starts at US$125 per month. As per Techaisle’s SMB buyers’ journey and technology research data, nearly 2/3rd of small businesses use existing IT budgets and about 1/5th use CAPEX dollars for IT purchases. For these small businesses, HPE has a list prices for Office in a box. For example, a configuration consisting of MicroServer Gen10+, 4 1TB drives, iLO enablement, Next Business Day support, one Aruba WAP (wireless access point), the list price is approximately US$3,500 before discounts. Only 3% of small businesses have full-time IT staff (Source: Techaisle SMB and Midmarket research) and very small businesses manage workloads with a much smaller staff, typically comprised of IT generalists, and have limited infrastructure resources available for exploration. There is a very short line between acquisition and deployment of new technology and they have fewer chips to place on the table, and need to quickly reap return from their investments. Office in a Box is suitable for both segments of small business – with internally-managed-IT and un-managed-IT.

Scalable file and backup: is a pre-configured solution for centralized access to files for easy and secure collaboration. Scalable up to 16TB the solution enables secure onsite backup and recovery. Businesses are heavily invested in IT, with IT-dependent processes throughout their operations. This ubiquitous dependence on technology means that any systems failure will reverberate throughout all of a company’s daily operations. There is no way to disaster-proof against IT failure with insurance. Appropriate investment in IT backup/DRS, security processes, technologies and management strategies are the only ways to capitalize on the productivity benefits of IT without creating exposure to organizational paralysis in the event of a malware invasion, a hacker attack or an employee’s negligence or malfeasance. Techaisle’s SMB and midmarket security adoption trends research shows that 53% of small business and 48% of midmarket firms prefer less than 1 hour of backup recovery time. Not all SMBs have a backup/DRS strategy because they find it either too expensive or worry about security in the cloud or even find a solution too complex. HPE’s pre-configured solution addresses the needs and objections.

Edge to Cloud: is a pre-configured solution for remote office, branch office (ROBO) deployments. The solution includes optional cloud services for connectivity to the core data center.

Techaisle Take

Techaisle believes that the 34% of SMBs that are prioritizing growth are much more likely to thrive in today’s unpredictable economy than those that focus primarily on cost reduction or other ‘business as usual’ objectives. In the digital world, growth is more than simply increasing the top line. Today, growth is important to both expansion and to maintaining viability. Techaisle’s SMB research has found that the need to be more efficient in operations is the single most compelling reason for SMBs to embrace digital transformation. But there have to be points in the system where the capabilities of core infrastructure connect to the promised benefits of digital transformation solutions. The days of using lengthy, detailed cost analyses to justify new IT systems are disappearing in favor of a more agile approach in which businesses are encouraged to try new approaches and to rapidly wind down these initiatives if they do not deliver anticipated benefits. This may sound like a recipe for an out-of-control spending, but there are options that can protect the cost line. HPE ProLiant MicroServer Gen 10 Plus is one such options which is mind-blowing and should be a no-brainer.

Trusted Research | Strategic Insight

Techaisle - TA