SMBs are wrestling with many challenges, including unreliable network connections, cybersecurity and privacy concerns, productivity issues, and support. In addition, SMBs are mindful of the need for help composing, deploying, and managing digital business infrastructure. The recent surge in remote work has also significantly increased the requirement for effective networks and network management and the complexity of deploying a holistic digital business infrastructure.
SMB networks and network management resources are not as sophisticated as those in enterprise environments. As a result, SMBs will encounter high incidences of network issues such as delivering robust support for videoconferencing and jittering and extending security across distributed applications, devices, and networks.
Networking, a necessary foundation for digital business infrastructure, is a particularly onerous IT management category. Techaisle survey data shows that managing network hardware or network support consumes 47% of SMB IT staff time.
In response to explosive increases in demand for deployment and support of digital business platforms, resource-constrained SMBs are looking for new solutions. They are looking for MSPs as external service providers – and they are looking at SD-WAN. Techaisle data shows that SD-WAN adoption among SMBs will likely grow by 160% within one year. The adoption growth rate is second only to 5G. There is a firm belief within the SMB community that SD-WAN is a critical technology for enabling digital transformation within the SMB segment.
This data indicates a significant and growing opportunity for MSPs to help SMBs deploy digital business infrastructure and manage the associated networking challenges. So what do MSPs need to do to capture this new business?