Techaisle Blog

They are here - Techaisle's annual SMB and Midmarket Top 10 IT Priorities, IT Challenges, and Business Issues infographics, 13th year of Techaisle tracking at a WW level, and is sought after by IT vendors, channel partners, and media. Techaisle surveyed over 5000 SMBs, quota sampled to ensure adequate coverage of four small businesses (1-9, 10-19, 20-49, and 50-99 employees), three midmarket (100-249, 250-499, and 500-999 employees) and two upper midmarket (1000-2499, 2500-4999) segments. As a result, the data represents a robust and reliable sampling of the market segment for IT products and services.

Significant changes in 2023 as compared to 2022 are:

• Driving innovation and managing uncertainty, absent in 2022, are among the top 10 business issues in 2023.
• Deploying customer experience solutions as an IT priority has moved to 4th place as compared to 9th in 2022. CCaaS is considered an integral component of customer experience solutions.
• Implementing employee experience platforms and 5G-enabled devices/applications are new IT priorities within the top 10 list. UCaaS is one of the technology areas being investigated by SMBs.
• Adopting collaboration technology solutions has move down from 3rd rank to 8th and hybrid workplace solutions as a priority ranks 10th as compared to 5th in 2022
• Budget constraint has been a constant IT challenge fixture for over a decade. For 2023, it has been replaced by cloud cost management. Cloud optimization and cost management are the top IT challenges for SMBs, Core-Midmarket, and Upper Midmarket firms.
• Preventing Cyberattacks, adopting Zero Trust, and moving to as-a-service technology acquisition for new IT challenges are among the top five.
• Sustainability is increasingly becoming relevant and essential for the SMB segment, and there is no surprise that it is among the top challenges.
• Integration, business process automation is now non-optional and a challenge, which is worsened because of the inability to find trained employees

Occasionally there comes along a compelling, impressive, persuasive, and differentiated notebook design that astonishes you. Lenovo ThinkBook Plus Gen 3 is that design. The new Lenovo ThinkBook Plus Gen 3 has a 17.3-inch ultrawide 3K display AND an additional 8-inch color display beside the keyboard. It is built for multitasking. And I love it.

I first fiddled with Thinkbook Plus in November 2019. The notebook gripped my attention because of its “Think” pedigree, focus on the SMB segment, and unexpected E-Ink screen on the lid. It was an intriguing design. Fast forward two years to September 2022. The innovation difference between the Gen 1 and Gen 3 has been nothing but exponential. I distinctly remember quizzing engineers during analyst council sessions with many PC OEMs about a notebook with multiple or extensible screens. Two models with dual screens have been introduced, and Lenovo ThinkBook Plus Gen 3 is far better than its competitor.

I have been using a fully configured (1 TB SSD, 12th Gen Intel core i7-12700H processor, 32 GB memory, a fingerprint scanner on the power button, TPM 2.0) production model for most of the last month. It is an innovative and practical notebook that exudes the quiet confidence of imaginative applied design. When I powered on the notebook, my synapses fired on all cylinders. Lenovo still has one of the cleanest setups and installs of any PC OEM. Lenovo Vantage is one of the best apps to personalize device settings, update drivers and software and manage security configurations.

Dual displays are more productive than one

The touchscreen 17.3-inch main display of the ThinkBook Plus Gen 3 is ultrawide and has a resolution of 3072 x 1440 with an aspect ratio of 21:10 and 400 nits brightness. The ultrawide display in a laptop makes multitasking more accessible and allows users to see more content with less distraction. The massive and roomy display is a visual treat, a productivity enhancer, and ideal for Windows 11 snap layout. Straddling the line between business, work, and life, ThinkBook boasts Dolby Vision for lifelike images, blue light reduction, and 2 X 2W Harman Kardon audio for superior sound. The Lenovo Integrated Pen is a bonus for the secondary display. There is a built-in pen garage in the right corner of the chassis rear. I found the pen responsive on the 8-inch display when using Microsoft OneNote. I have extensively used the secondary 800 x 1280 multitouch LCD display for email, note taking, meeting calendar, WhatsApp desktop, skype, web browsing, file explorer, and Teams chat. Its 10:16 aspect ratio works very well, in my experience. It is one of the best examples of multitasking. Although the screen resolution is not the best, it is very productive to have an additional display. The high point is that I can drag and drop most applications and snap windows from the main to the secondary display and vice versa. I have effectively used the screen to glance at my talking points during presentations. The two screens combined optimize my productivity. The backlit keyboard is helpful.

How does one take an existing exceptional PC brand and improve it? I have no idea, but the engineers at Dell Technologies achieved an incredible feat with the Latitude 9330 13-inch form factor. A hardware advancement enhanced by software innovation. For a month, I have been using the latest ultra-premium 2-in-1 with the world’s first distinctive Collaboration Touchpad. Weighing 2.8 lbs., the Latitude 9330 has empowered my mobile, nomadic work style in planes, trains, cafes, lounges, conferences, parks, hotels, and the home.

Mobility magic

The mobility magic is easily felt in its thoughtful design. Wi-Fi 6E and 5G ensure that one is never out of reach of Internet connectivity. I activated Verizon 5G (which is not always the best in the places one needs most), but it works. The 13.3-inch QHD+ (2560 x 1600) WVA touch display with 500 nits of brightness is plenty vivid and crisp to scroll through volumes of data and PowerPoint presentations in bright lights and dark surroundings. Dell has continued with its InfinityEdge display design, which is very neat, and the ComfortView Plus display reduces blue light. Those using Windows 11 know that its snap layouts and snap groups work great on large external monitors. Therefore, I was initially skeptical because of Latitude’s 13-inch screen size, but I found the use of snap layout and snap group features on the Latitude effective. If I require additional screen space, I connect the Dell ultrathin 14” FHD portable monitor (C1422H). It gives me dual-screen productivity with 330 nits brightness and 2 x USB-C (one on each side). Working from home, my Latitude laptop is connected to a Dell UltraSharp 34-inch Curved video conferencing monitor (C3422WE) through a Dell dock, a Dell Bluetooth silent keyboard, and a mouse.

The battery life can last through coast-to-coast flights but not a cross-Atlantic trip. However, the specifications claim that the laptop can charge up to 80% within 40 minutes, which in my experience, comes very close to it. The Adaptive Battery Performance tends to optimize and extend battery life. The backlit keyboard is excellent for working in dark environments such as planes when the lights are dimmed or during my late-night work habits.

Sustainability is quickly becoming an essential purchase decision-making process. The Latitude 9330 does not disappoint. The packaging is made from 100% recycled materials, and the keyboard and the keycaps are also made from recycled materials.

Collaboration center

Video-enabled collaboration is necessary for business agility – decision agility, innovation agility. The nature of the collaboration discussion has permanently changed. Advanced collaboration technologies answer real business issues – issues that have become more pressing in today’s competitive world for productivity, innovation, and customer interaction. The Latitude 9330 is built for collaboration, enhancing video, and calling. It has top and bottom firing speakers and four microphones to pick up one’s voice clearly. The glass collaboration touchpad automatically lights up with Zoom icons for mute/unmute, video on/off, and screen share when in a Zoom call. The settings can be modified in the collaboration section of the Dell Optimizer. The icons have saved me a ton of time from fumbling for mouse-click buttons on the Zoom screen. The 1920x1080 webcam with a safety shutter automatically opens and closes during video calls. The camera shutter can be opened/locked with the F9 key for extra cautious users. Included in the laptop is AI-based noise cancellation for background noise reduction. It is unclear if the noise cancellation is additive to or overrides the feature of video-conferencing applications.

Techaisle’s PC market study forecasts SMBs worldwide are likely to purchase 101.2 million units, a 1.9% increase from 2021, revised down from 104.5 million PCs predicted earlier in March. Workforce scarcity (58% of SMBs), inflation anxiety (47% of SMBs), recession angst (41% of SMBs), ASP (average selling price increases) of 3.3% to 7.7% q-o-q, and increasing investments in non-IT capital equipment (18% of SMBs) are contributing to the slowdown in PC purchases.

The North American and Western Europe SMB PC shipment growth rates will likely be 1.9% and 1.2%, respectively. Asia/Pacific and Latin America markets will likely grow by 2.2% and 2.4%, respectively. Healthcare and financial services will probably be the leaders in PC purchases, whereas hospitality and personal services will be the laggards. Between 11% to 15% of SMBs are using Windows 11 PCs, and between 62% to 73% of SMBs may plan to replace/upgrade Windows 10 PCs with Windows 11.