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Techaisle Analyst Insights

Trusted research and strategic insight decoding SMBs, the Midmarket, and the Partner Ecosystem.
Anurag Agrawal

2022 WW SMB PC market shipments will likely be 101.2 million units

Techaisle’s PC market study forecasts SMBs worldwide are likely to purchase 101.2 million units, a 1.9% increase from 2021, revised down from 104.5 million PCs predicted earlier in March. Workforce scarcity (58% of SMBs), inflation anxiety (47% of SMBs), recession angst (41% of SMBs), ASP (average selling price increases) of 3.3% to 7.7% q-o-q, and increasing investments in non-IT capital equipment (18% of SMBs) are contributing to the slowdown in PC purchases.

The North American and Western Europe SMB PC shipment growth rates will likely be 1.9% and 1.2%, respectively. Asia/Pacific and Latin America markets will likely grow by 2.2% and 2.4%, respectively. Healthcare and financial services will probably be the leaders in PC purchases, whereas hospitality and personal services will be the laggards. Between 11% to 15% of SMBs are using Windows 11 PCs, and between 62% to 73% of SMBs may plan to replace/upgrade Windows 10 PCs with Windows 11.

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