2021 Europe SMB and Midmarket Analytics, Artificial Intelligence Adoption Trends
Techaisle Reports are available for a fee, either individually or as part of Techaisle's annual subscription services. Table of contents of the report for review can be downloaded below
Coverage
Key findings
Top Business Challenges
Top IT Priorities
Key findings – Small business use of analytics
Key findings – Midmarket use of analytics
Key findings – Small business use of AI
Key findings – Midmarket use of AI
Top 10 IT Challenges
Firmographics
IT staffing, developers and security specialists
Contribution of IT to support business growth
Role of IT in driving innovation
Factors driving change in IT infrastructure
Inhibitors in modernizing IT infrastructure
Reasons why IT is unable to support business goals
Analytics adoption
Current & Planned use of Analytics
Decision making approach within organizations
Current & planned use cases of data analytics
Planned use cases of data analytics
Biggest barriers to success of analytics
Current approach to analytics
SMB: Current & Planned Use of Analytical tools
Small business: Current & Planned Use of Analytical tools
Midmarket: Current & Planned Use of Analytical tools
Use or plan to use sources of data for analytics applications
Perception of technologies essential to analytics activity
Primary objective of engaging with a professional services firm for analytics
Stakeholders evaluating analytic services, tools and infrastructure suppliers
Which LoBs fund analytical activities
Artificial Intelligence adoption
Current & Planned use of Artificial Intelligence
Deployment status of Artificial Intelligence
Areas where Artificial Intelligence is integral to business success
Current & planned deployment of types of AI solutions
Challenges in deploying AI
Workgroups where AI is integral to business success
Methodology
Primary research was conducted among senior IT and business decision makers from Techaisle network of 1.8M B2B respondents
Respondents were IT and Business decision makers
Sampling quota was fixed by employee size categories: 1-9, 10-19, 20-49, 50-99, 100-249, 250-499, 500-999
Small business is defined as 1-99 employees and Midmarket is defined as 100-999 employees; SMBs are defined as businesses with 1-999 employees
Deliverable
Report is delivered in PowerPoint format
