2020 Latin America SMB and Midmarket Digital Transformation Trends Copy

2020 Latin America SMB and Midmarket Digital Transformation Trends Copy

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The study reveals details the five pillars of digital transformation and which technologies directly connect with business challenges.

The report covers:

Methodology

Key findings
  Key Findings – current state and adoption
  Key Findings – drivers and barriers
  Key Findings – core infrastructure and 2nd order technologies
  Current & Planned Digital Transformation adoption status by employee size
  Key SMB Digitalization themes from 2003 to 2021
  What is Digitization, Digitalization, Digital Transformation? – 3 step process
  Five Pillars of SMB Digital Transformation
  Digital Transformation pillars for small and midmarket firms
  SMB Digital Transformation pillar goals
  Top 10 IT Priorities

Small Business
  Small business Digital Transformation attitudinal segments
  Reasons for Digital Transformation initiative within small businesses
  Expected business outcomes from Digital Transformation within small businesses
  Barriers to adoption of Digital Transformation within small businesses
  Small business Top 10 Business and IT Challenges
  Factors driving change in IT infrastructure & inhibitors in modernizing IT infrastructure
  Role of IT in driving innovation
  Contribution of technology to support business growth within small businesses
  Current use of core / foundational and 2nd order technologies by DX attitudinal segments
  Planned adoption of core / foundational and 2nd order technologies by DX attitudinal segments

  Technology Portfolio: Matching Technology Solutions to Business issues and DX Pillars
     1st Pillar – Technology solutions being adopted to achieve cost efficiencies
     2nd Pillar – Technology solutions being adopted to initiate innovation
     3rd Pillar – Technology solutions being adopted to enable operational excellence
     4th Pillar – Technology solutions being adopted to drive business growth
     5th Pillar – Technology solutions being adopted to empower organizational productivity

Midmarket
  Midmarket Digital Transformation attitudinal segments
  Reasons for Digital Transformation initiative within midmarket firms
  Expected business outcomes from Digital Transformation within midmarket firms
  Barriers to adoption of Digital Transformation within midmarket firms
  Midmarket Top 10 Business and IT Challenges
  Factors driving change in IT infrastructure & inhibitors in modernizing IT infrastructure
  Role of IT in driving innovation
  Contribution of technology to support business growth within midmarket
  Current use of core / foundational and 2nd order technologies by DX attitudinal segments
  Planned adoption of core / foundational and 2nd order technologies by DX attitudinal segments

Technology Portfolio: Matching Technology Solutions to Business issues and DX Pillars
     1st Pillar – Technology solutions being adopted to achieve cost efficiencies
     2nd Pillar – Technology solutions being adopted to initiate innovation
     3rd Pillar – Technology solutions being adopted to enable operational excellence
     4th Pillar – Technology solutions being adopted to drive business growth
     5th Pillar – Technology solutions being adopted to empower organizational productivity

Methodology

A 30 minute questionnaire was administered to each respondent organziation
Respondents were IT and Business decision makers
Sampling quota was fixed by employee size categories: 1-9, 10-19, 20-49, 50-99, 100-249, 250-499, 500-999
Small business is defined as 1-99 employees and Midmarket is defined as 100-999 employees; SMBs are defined as businesses with 1-999 employees

 

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