US SMB & Midmarket PC Purchase Trends

The study focused on PC purchase trends within SMBs (1-999 employee size segments.

• A total of 1165 SMBs were contacted for the survey
• A 25 minute questionnaire was administered to each respondent organization
• Respondents were IT and Business decision makers
• Sampling quota was fixed by employee size categories: 1-9, 10-19, 20-49, 50-99, 100-249, 500-999
• This report consists of data and analysis for US only
• Small business is defined as 1-99 employees and Midmarket is defined as 100-999 employees

Coverage includes:

• Methodology
• Executive Summary
• SMB Business Issues, IT Challenges 6SMB Firmographics
• Purchase intentions, usage patterns for PCs, Tablets, Servers
  • SMB End-Point Device Purchase Intentions
  • PC refresh policy
  • PC purchase preferred channels
  • Sources of information
  • Preferred PC features & purchase factors
  • Chromebook penetration & purchase intentions
  • Tablet penetration & purchase intentions
  • Server penetration & purchase intentions

Price: US$7,500

Report is delivered in PowerPoint format