2021 Europe SMB and Midmarket Analytics, Artificial Intelligence Adoption Trends

2021 Europe SMB and Midmarket Analytics, Artificial Intelligence Adoption Trends

Techaisle Reports are available for a fee, either individually or as part of Techaisle's annual subscription services. Table of contents of the report for review can be downloaded below

Coverage

Key findings

  Top Business Challenges
  Top IT Priorities
  Key findings – Small business use of analytics
  Key findings – Midmarket use of analytics
  Key findings – Small business use of AI
  Key findings – Midmarket use of AI
  Top 10 IT Challenges

Firmographics

  IT staffing, developers and security specialists
  Contribution of IT to support business growth
  Role of IT in driving innovation
  Factors driving change in IT infrastructure
  Inhibitors in modernizing IT infrastructure
  Reasons why IT is unable to support business goals

Analytics adoption

  Current & Planned use of Analytics
  Decision making approach within organizations
  Current & planned use cases of data analytics
  Planned use cases of data analytics
  Biggest barriers to success of analytics
  Current approach to analytics
  SMB: Current & Planned Use of Analytical tools
  Small business: Current & Planned Use of Analytical tools
  Midmarket: Current & Planned Use of Analytical tools
  Use or plan to use sources of data for analytics applications
  Perception of technologies essential to analytics activity
  Primary objective of engaging with a professional services firm for analytics
  Stakeholders evaluating analytic services, tools and infrastructure suppliers
  Which LoBs fund analytical activities

Artificial Intelligence adoption

  Current & Planned use of Artificial Intelligence
  Deployment status of Artificial Intelligence
  Areas where Artificial Intelligence is integral to business success
  Current & planned deployment of types of AI solutions
  Challenges in deploying AI
  Workgroups where AI is integral to business success

Methodology

Primary research was conducted among senior IT and business decision makers from Techaisle network of 1.8M B2B respondents

  Respondents were IT and Business decision makers
  Sampling quota was fixed by employee size categories: 1-9, 10-19, 20-49, 50-99, 100-249, 250-499, 500-999
  Small business is defined as 1-99 employees and Midmarket is defined as 100-999 employees; SMBs are defined as businesses with 1-999 employees

Deliverable

Report is delivered in PowerPoint format

 

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