The Techaisle Team
Techaisle is a data-driven global SMB IT Market Research and Industry Analyst organization. Techaisle was founded on the premise that Go-to-Market strategies require insightful research, flexible data, and deeper analysis. Understanding the value of data consistency across markets to inform strategic planning, Techaisle has remained holistic in its approach to Insights and provides globally consistent SMB and Channels analysis across geographies. Techaisle’s believes that data is inherently more valuable when it can be summarized and delivered as the answer to a specific question.
To achieve its objectives, Techaisle conducts surveys with SMBs and channels to understand market trends, opportunities, buying behavior, purchase intent, and IT priorities. In addition to covering emerging technologies such as SMB cloud computing, managed services, mobility, social media usage, virtualization, business intelligence, big data, collaboration, networking its channel research coverage provides in-depth understanding of resellers and channel partners globally. Techaisle's insights are built on a strong data-driven foundation and its analysts are conversant with both primary research and industry knowledge, which is a rare combination.
Techaisle is consciously focused on bringing to its clients data they can rely on and analysis they can act upon. Besides its quality of data and analysis other key differentiators are Techaisle's flexible data delivery and fanatical responsiveness.
Heading Techaisle, Anurag Agrawal is a veteran Market Research executive with over 25 years of proven track record in market research and data analytics. Anurag is responsible for providing strategic direction for Techaisle. As an Industry analyst frequently referred to as SMB Guru, he focuses on the SMB market and Channel segment. He writes and advises IT Vendors on cloud computing, routes-to-market, emerging technologies, mobility, big data, virtualization, industry and channel dynamics.
Prior to Techaisle, Anurag was the Chief Operating Officer at AMI-Partners. He has also worked with Knowledge Networks as Senior Vice President, Operations, responsible for consumer panel, data analytics and survey software development. Previously Anurag headed Gartner's Worldwide Research Operations. As a Vice President, he managed data collection and analysis for hardware, software, services groups, as well as launched and implemented Gartners' quarterly tracker products and IT Market Databook. He began his market research career with IDC, where he was responsible for launching IDC's quarterly tracker research.
Arun Misra, Managing Director
Arun Mishra heads up Techaisle's India operations and is responsible for India field operations. Over the last seventeen years he has conducted numerous surveys with consumers, businesses and channels. Arun also has a long association with SPIC-MACAY (Society for Promotion of Indian Classical Music and Culture Amongst Youth). He is usually the go-to-person for small businesses to call to understand changing market trends.
Gitika Bajaj, Senior Consultant
Gitika Bajaj focuses on Channels research for the India and Asia/Pacific markets. She regularly conducts quantitative and qualitative research simultaneously across 40 cities. She travels widely to conduct studies and to meet with CIOs and channel partners. With nearly 1000 channel partners on speed-dial on her mobile phone, she has been instrumental in bridging information gaps faced by channel community in India.
Dr. Cooram Ramacharlu Sridhar, Director, Data Sciences
Dr. Cooram Ramacharlu Sridhar has spent 35 years in market research and data modeling. He has an MSc and Ph.D. in Statistics and Operations Research from IIT, Bombay. For most of his working life, Doc has developed and refined predictive analytics models that provide unique solutions for brand response to marketing inputs. At Techaisle, Doc sets the vision and leads Techaisle's segmentation and predictive modeling practice. Doc is an elected Fellow of The Royal Statistical Society, UK.
Michael O'Neil, Principal Analyst
Michael O'Neil is recognized as an expert in cloud computing, IT channel and alliance management strategies. O’Neil started his career with IDC, where he was both Managing Director of the Canadian subsidiary and executive responsible for the launch and growth of the company’s global Software Partnering and Alliances research program. He has developed and delivered channel strategy workshops in Asia, Europe, and North America, continuing to provide channel management guidance and working with firms interested in building channels for cloud offerings.