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    Global SMB & Channel Partner Market Research Organization
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  • SMB & MIDMARKET DIGITALIZATION

    SMB & MIDMARKET DIGITALIZATION

    US SMB & Midmarket Digitalization Trends
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  • DIGITAL TRANSFORMATION

    DIGITAL TRANSFORMATION

    US Midmarket Digital Transformation Trends
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  • FEATURED INFOGRAPHIC

    FEATURED INFOGRAPHIC

    2018 Top 10 SMB Business Issues, IT Priorities, IT Challenges
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  • SAAS TRENDS

    SAAS TRENDS

    US SMB & Midmarket SaaS Adoption Trends
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  • IT MATURITY SEGMENTS

    IT MATURITY SEGMENTS

    US technology adoption trends by SMB IT sophistication
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  • BUYERS JOURNEY

    BUYERS JOURNEY

    Understanding SMB & Midmarket Buyers Journey
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  • CLOUD STUDY

    CLOUD STUDY

    SMB & Midmarket Cloud Adoption Trends
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  • SECURITY SURVEY

    SECURITY SURVEY

    SMB & Midmarket Security Adoption Trends
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  • MOBILITY SURVEY

    MOBILITY SURVEY

    SMB & Midmarket Mobility Adoption Trends
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  • IOT STUDY

    IOT STUDY

    SMB & Midmarket IoT Adoption Trends
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    TECHAISLE

    SMB Data You Can Rely On | Analysis You Can Act Upon
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Channel Partners

In some ways, the complexity of managing a consistent set of channel programs and practices across a heterogeneous channel is mitigated by the fact that different types of partners tend to focus on different types of products and solutions. SMB Channel partner (VARs, SIs, SPs, MSPs, IT Consultants) data shows that IT vendors require multiple types of channels to successfully reach all potential SMB buyers.

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Converged Infrastructure

While the client continues to be a device that becomes increasingly small, smart, connected and powerful, the server and network are becoming less visible as they progressively move offsite both physically and from a management perspective, and simultaneously serve more computing, storage and bandwidth.

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SMB Data You Can Rely On | Analysis You Can Act Upon

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